Variety is the spice of life and finding new ways to deliver content can keep your audience engaged. And, you know what’s really shareable? AI interactive content in the form of quizzes and infographics and chatbots galore!
They are fun! And they’re unusual in this crowded advertising landscape.
With interactive content you are no longer just peddling wares in the marketplace, you’re adding some fun and knowledge to each person’s life.
Content is more welcome than copy. It is what it is. But how do you craft the information in this interactive content? Today, you’ll learn how. Let’s go!
Supercharge Your AI Interactive Content with Specific Prompts
The digital landscape is a battlefield for attention, and static content is a soldier without a weapon. Today’s audiences crave engagement, interaction – a chance to be part of the story. This is where interactive content takes center stage.
Imagine quizzes that adapt to user knowledge, learning modules that morph based on individual needs, or social media posts that spark conversations through interactive elements. Sounds exciting, right? But where do you even begin to create such experiences?
Fear not, fellow content creators! We’re on the cusp of a revolution, and Gemini is poised to be a secret weapon.
The Struggle is Real: Why Building Interactive Content Can Be Daunting
Let’s be honest, crafting captivating content is already a climbing a mountain. But when it comes to interactive experiences, the ascent gets steeper. You need innovative ideas, engaging scripts, and the ability to personalize the experience for each user. It can feel like scaling Everest in flip-flops.
Here are some common hurdles content creators face when venturing into the interactive realm:
- The Brainstorming Block: Coming up with fresh and engaging interactive elements can be like staring at a blank canvas, willing yourself to paint a masterpiece. Staring at a blank page, willing yourself to conjure the next big idea, is enough to make anyone lose their creative spark.
- The Scriptwriting Scramble: Quizzes, chatbots, interactive narratives – each requires engaging scripts that keep users hooked. But crafting these scripts from scratch can be like writing a novel on a deadline.
Introducing Gemini: Your AI Partner in Interactive Content Creation
Here’s the exciting news: you don’t have to navigate this interactive landscape alone. Gemini, Google’s AI writing assistant, is stepping up to be your creative partner.
Imagine this: You feed Gemini some basic information about your content (text, video, images) and your target audience. Then, watch the magic happen. Gemini’s AI brain goes into overdrive, generating a plethora of innovative ideas for interactive elements:
Specific Prompts for Interactive Elements:
Right now, Gemini can suggest quiz formats, question prompts, and answer choices.
- Prompt: “Create a quiz format [content type] that tests viewers’ knowledge of the historical events depicted in this video about the American Revolution [super specific topic with reference content], targeting a high school audience. [audience type]”
- Possible Outputs: Gemini might suggest a multiple-choice quiz with difficulty levels that adapt based on user performance.
- Prompt: “Develop an interactive infographic [content type] about the different types of yoga poses, [specific, specific, specific content idea!] targeting users with varying levels of yoga experience.[audience].” You can even ask Gemini “What are the different interactive content types?” if you want to know what your options are (infographic, quiz, etc).
- Possible Outputs: Gemini might recommend an infographic where users can click on specific poses to learn detailed instructions and difficulty ratings. It could even suggest a quiz that personalizes a yoga routine based on the user’s experience level.
- Prompt: “Craft engaging dialogue options for a chatbot that interacts with users on a travel website, targeting users planning a trip to Europe.”
- Possible Outputs: Gemini might create chatbot scripts that answer common travel questions about European destinations. It could even suggest personalized recommendations based on user preferences, like budget and interests. This is a much larger project than the other things listed, but it’s something to look forward to when you gain more skill with AI.
But Gemini doesn’t stop there. Let’s say you love the idea of an interactive quiz but feel daunted by the scriptwriting. Here’s where Gemini shines again. You can provide some basic prompts or learning objectives:
Specific Prompts for Scriptwriting:
- Prompt: “Generate ten multiple-choice questions and answer options for a quiz [content type] about the life cycle of a butterfly [specific topic], targeting elementary school students.” Notice that a lot of these topic ideas are as specific as possible. With your prompts ask yourself, “can I get more specific.” And if the answer is Yes, make it specific. If the answer is No, go ahead and send the prompt.
- Possible Outputs: Gemini might draft questions like “What is the first stage in a butterfly’s life cycle?” with answer choices like “a) Caterpillar, b) Pupa, c) Butterfly.” It could even offer explanations for the correct answer, making the quiz educational and engaging.
- Prompt: “Create engaging dialogue options for a chatbot that helps users choose the perfect hiking trail based on their experience level and desired difficulty.”
- Possible Outputs: Gemini might script a chatbot that asks users questions like “How long of a hike are you looking for?” and “What level of difficulty do you prefer?” Based on the user’s responses, it could suggest specific trails and provide details about them.
Why is This Exciting? The Transformative Power of Gemini
Here’s what makes Gemini such a groundbreaking tool for interactive content creators:
- Break Through Brainstorming Barriers: Say goodbye to staring at a blank page. Gemini can spark a plethora of innovative ideas, just ask for “innovative ideas for interactive elements”, helping you overcome creative roadblocks and develop truly engaging experiences. No more feeling like you’re scaling Everest in flip-flops – Gemini equips you with the tools to reach the creative summit.
- Craft Compelling Content Faster: Writing scripts for interactive content can be like running a marathon on a tight deadline. Gemini can assist with scriptwriting for quizzes, chatbots, and even interactive narratives, freeing up your valuable time to focus on the bigger picture.
Right now, most of Gemini’s functionality is in suggesting quiz question and answers and quiz end screens. As well as what your infographics can consist of and chatbot scripts. You’ll need to get a plug in for your quiz yourself. I suggest Google Forms for this job if you want a professional polish (workplaces and educational institutions use it). For infographics, I suggest Canva.
Embrace the Future!
Personally, it adds a lot to the human element of marketing to exchange information, and play some games with your prospects. It helps to learn the gaps in their knowledge that you can fulfill by creating more great content. So, embrace the future! The best is yet to come.
Love,
